Client: Carrefour Belgium
Licence: Disney, Disneyland Paris
Role: Concept designer, Content creator
Jungle Fun is an app created for a Disneyland Paris themed loyalty campaign at Carrefour Belgium. The campaign ran for 6 weeks and was al about celebrating the new Jungle parade of the park. During the campaign kids could collect stickers and an album.
In the app kids have to bring back all of the colors of the jungle. In the app they can visit 5 different AR scenes with a puzzle element to find the hidden colors. By scanning cards with the app they would unlock new area’s to explore.
During this project I was responsible for:
- Story and concept of the app
- Story illustrations
- Designing AR effects on a selection the cards
- Designing the 5 AR puzzles